Plugin Analytics
This guide covers comprehensive analytics implementation for Qirvo plugins, including usage tracking, performance monitoring, and business intelligence.
Table of Contents
- Analytics Architecture
- Event Tracking
- Performance Monitoring
- User Behavior Analytics
- Business Intelligence
- Privacy and Compliance
Analytics Architecture
Analytics Framework
// Core analytics framework for Qirvo plugins
export class QirvoAnalytics {
private config: AnalyticsConfig;
private collectors: Map<string, DataCollector> = new Map();
private processors: Map<string, DataProcessor> = new Map();
private storage: AnalyticsStorage;
private privacy: PrivacyManager;
constructor(config: AnalyticsConfig) {
this.config = config;
this.storage = new AnalyticsStorage(config.storage);
this.privacy = new PrivacyManager(config.privacy);
this.setupCollectors();
this.setupProcessors();
}
private setupCollectors(): void {
// Usage collector
this.collectors.set('usage', new UsageCollector({
trackClicks: true,
trackPageViews: true,
trackFeatureUsage: true,
trackUserFlow: true
}));
// Performance collector
this.collectors.set('performance', new PerformanceCollector({
trackLoadTimes: true,
trackMemoryUsage: true,
trackCPUUsage: true,
trackNetworkRequests: true
}));
// Error collector
this.collectors.set('errors', new ErrorCollector({
trackJavaScriptErrors: true,
trackNetworkErrors: true,
trackPluginErrors: true,
captureStackTraces: true
}));
// Business collector
this.collectors.set('business', new BusinessCollector({
trackConversions: true,
trackRevenue: true,
trackUserSegments: true,
trackRetention: true
}));
}
private setupProcessors(): void {
// Real-time processor
this.processors.set('realtime', new RealtimeProcessor({
windowSize: 1000, // 1 second
alertThresholds: {
errorRate: 0.05,
responseTime: 2000,
memoryUsage: 0.8
}
}));
// Batch processor
this.processors.set('batch', new BatchProcessor({
batchSize: 1000,
flushInterval: 60000, // 1 minute
retryAttempts: 3
}));
// Aggregation processor
this.processors.set('aggregation', new AggregationProcessor({
intervals: ['1m', '5m', '1h', '1d'],
metrics: ['count', 'sum', 'avg', 'min', 'max', 'percentile']
}));
}
// Public API
track(event: AnalyticsEvent): void {
// Privacy check
if (!this.privacy.canTrack(event)) {
return;
}
// Enrich event
const enrichedEvent = this.enrichEvent(event);
// Route to appropriate collector
const collector = this.collectors.get(event.category);
if (collector) {
collector.collect(enrichedEvent);
}
}
private enrichEvent(event: AnalyticsEvent): EnrichedEvent {
return {
...event,
timestamp: Date.now(),
sessionId: this.getSessionId(),
userId: this.getUserId(),
deviceInfo: this.getDeviceInfo(),
pluginVersion: this.config.pluginVersion,
qirvoVersion: this.getQirvoVersion()
};
}
}
interface AnalyticsConfig {
pluginId: string;
pluginVersion: string;
apiKey: string;
storage: StorageConfig;
privacy: PrivacyConfig;
sampling?: SamplingConfig;
}
interface AnalyticsEvent {
category: string;
action: string;
label?: string;
value?: number;
properties?: Record<string, any>;
}
Event Tracking
Event Collection System
// Comprehensive event tracking system
export class EventTracker {
private analytics: QirvoAnalytics;
private eventBuffer: EventBuffer;
private validators: Map<string, EventValidator> = new Map();
constructor(analytics: QirvoAnalytics) {
this.analytics = analytics;
this.eventBuffer = new EventBuffer();
this.setupValidators();
this.setupAutoTracking();
}
// Manual event tracking
trackEvent(
category: string,
action: string,
properties?: Record<string, any>
): void {
const event: AnalyticsEvent = {
category,
action,
properties: {
...properties,
timestamp: Date.now(),
source: 'manual'
}
};
this.analytics.track(event);
}
// User interaction tracking
trackUserInteraction(
element: string,
interaction: InteractionType,
context?: Record<string, any>
): void {
this.trackEvent('user_interaction', `${interaction}_${element}`, {
element,
interaction,
context,
source: 'auto'
});
}
// Feature usage tracking
trackFeatureUsage(
feature: string,
action: string,
metadata?: Record<string, any>
): void {
this.trackEvent('feature_usage', action, {
feature,
metadata,
duration: this.getFeatureUsageDuration(feature)
});
}
// Page/view tracking
trackPageView(
page: string,
properties?: Record<string, any>
): void {
this.trackEvent('page_view', 'view', {
page,
referrer: document.referrer,
url: window.location.href,
...properties
});
}
// Custom dimension tracking
setCustomDimension(key: string, value: string): void {
this.analytics.setCustomDimension(key, value);
}
// User properties
setUserProperties(properties: Record<string, any>): void {
this.analytics.setUserProperties(properties);
}
private setupAutoTracking(): void {
// Auto-track clicks
document.addEventListener('click', (event) => {
const target = event.target as HTMLElement;
if (this.shouldTrackElement(target)) {
this.trackUserInteraction(
this.getElementIdentifier(target),
'click',
{
tagName: target.tagName,
className: target.className,
id: target.id
}
);
}
});
// Auto-track form submissions
document.addEventListener('submit', (event) => {
const form = event.target as HTMLFormElement;
this.trackEvent('form_interaction', 'submit', {
formId: form.id,
formName: form.name,
fieldCount: form.elements.length
});
});
// Auto-track page visibility
document.addEventListener('visibilitychange', () => {
this.trackEvent('page_visibility',
document.hidden ? 'hidden' : 'visible',
{ timestamp: Date.now() }
);
});
}
}
// Event validation system
export class EventValidator {
private schema: EventSchema;
constructor(schema: EventSchema) {
this.schema = schema;
}
validate(event: AnalyticsEvent): ValidationResult {
const errors: string[] = [];
// Required fields
if (this.schema.required) {
this.schema.required.forEach(field => {
if (!(field in event)) {
errors.push(`Missing required field: ${field}`);
}
});
}
// Field types
if (this.schema.properties) {
Object.entries(this.schema.properties).forEach(([field, definition]) => {
if (field in event) {
const value = (event as any)[field];
if (!this.validateType(value, definition.type)) {
errors.push(`Invalid type for ${field}: expected ${definition.type}`);
}
}
});
}
// Custom validation
if (this.schema.customValidator) {
const customErrors = this.schema.customValidator(event);
errors.push(...customErrors);
}
return {
valid: errors.length === 0,
errors
};
}
}
interface EventSchema {
required?: string[];
properties?: Record<string, PropertyDefinition>;
customValidator?: (event: AnalyticsEvent) => string[];
}
type InteractionType = 'click' | 'hover' | 'focus' | 'scroll' | 'drag' | 'drop';
Performance Monitoring
Performance Analytics
// Performance monitoring and analytics
export class PerformanceAnalytics {
private metrics: Map<string, PerformanceMetric> = new Map();
private observers: Map<string, PerformanceObserver> = new Map();
private analytics: QirvoAnalytics;
constructor(analytics: QirvoAnalytics) {
this.analytics = analytics;
this.setupPerformanceObservers();
this.startMetricsCollection();
}
private setupPerformanceObservers(): void {
// Navigation timing
if ('PerformanceObserver' in window) {
const navigationObserver = new PerformanceObserver((list) => {
list.getEntries().forEach(entry => {
if (entry.entryType === 'navigation') {
this.trackNavigationTiming(entry as PerformanceNavigationTiming);
}
});
});
navigationObserver.observe({ entryTypes: ['navigation'] });
this.observers.set('navigation', navigationObserver);
}
// Resource timing
const resourceObserver = new PerformanceObserver((list) => {
list.getEntries().forEach(entry => {
if (entry.entryType === 'resource') {
this.trackResourceTiming(entry as PerformanceResourceTiming);
}
});
});
resourceObserver.observe({ entryTypes: ['resource'] });
this.observers.set('resource', resourceObserver);
// User timing
const userTimingObserver = new PerformanceObserver((list) => {
list.getEntries().forEach(entry => {
this.trackUserTiming(entry);
});
});
userTimingObserver.observe({ entryTypes: ['measure', 'mark'] });
this.observers.set('userTiming', userTimingObserver);
}
private trackNavigationTiming(entry: PerformanceNavigationTiming): void {
const metrics = {
domContentLoaded: entry.domContentLoadedEventEnd - entry.domContentLoadedEventStart,
loadComplete: entry.loadEventEnd - entry.loadEventStart,
domInteractive: entry.domInteractive - entry.navigationStart,
firstPaint: this.getFirstPaint(),
firstContentfulPaint: this.getFirstContentfulPaint(),
timeToInteractive: this.calculateTTI(entry)
};
Object.entries(metrics).forEach(([metric, value]) => {
if (value > 0) {
this.analytics.track({
category: 'performance',
action: 'navigation_timing',
label: metric,
value,
properties: { unit: 'milliseconds' }
});
}
});
}
private trackResourceTiming(entry: PerformanceResourceTiming): void {
const resourceType = this.getResourceType(entry.name);
const loadTime = entry.responseEnd - entry.requestStart;
this.analytics.track({
category: 'performance',
action: 'resource_timing',
label: resourceType,
value: loadTime,
properties: {
url: entry.name,
size: entry.transferSize,
cached: entry.transferSize === 0,
protocol: entry.nextHopProtocol
}
});
}
// Memory usage monitoring
startMemoryMonitoring(): void {
if ('memory' in performance) {
setInterval(() => {
const memory = (performance as any).memory;
this.analytics.track({
category: 'performance',
action: 'memory_usage',
properties: {
usedJSHeapSize: memory.usedJSHeapSize,
totalJSHeapSize: memory.totalJSHeapSize,
jsHeapSizeLimit: memory.jsHeapSizeLimit,
utilization: memory.usedJSHeapSize / memory.jsHeapSizeLimit
}
});
}, 30000); // Every 30 seconds
}
}
// Custom performance marks
mark(name: string): void {
performance.mark(name);
}
measure(name: string, startMark: string, endMark?: string): void {
performance.measure(name, startMark, endMark);
}
// Plugin-specific performance tracking
trackPluginPerformance(operation: string, duration: number): void {
this.analytics.track({
category: 'plugin_performance',
action: operation,
value: duration,
properties: {
unit: 'milliseconds',
timestamp: Date.now()
}
});
}
// Real User Monitoring (RUM)
trackRealUserMetrics(): void {
// Core Web Vitals
this.trackWebVitals();
// Custom metrics
this.trackCustomMetrics();
}
private trackWebVitals(): void {
// Largest Contentful Paint
new PerformanceObserver((list) => {
const entries = list.getEntries();
const lastEntry = entries[entries.length - 1];
this.analytics.track({
category: 'web_vitals',
action: 'lcp',
value: lastEntry.startTime,
properties: { element: lastEntry.element?.tagName }
});
}).observe({ entryTypes: ['largest-contentful-paint'] });
// First Input Delay
new PerformanceObserver((list) => {
list.getEntries().forEach(entry => {
this.analytics.track({
category: 'web_vitals',
action: 'fid',
value: entry.processingStart - entry.startTime,
properties: { eventType: entry.name }
});
});
}).observe({ entryTypes: ['first-input'] });
// Cumulative Layout Shift
let clsScore = 0;
new PerformanceObserver((list) => {
list.getEntries().forEach(entry => {
if (!entry.hadRecentInput) {
clsScore += entry.value;
}
});
this.analytics.track({
category: 'web_vitals',
action: 'cls',
value: clsScore
});
}).observe({ entryTypes: ['layout-shift'] });
}
}
User Behavior Analytics
Behavior Tracking
// User behavior analysis system
export class BehaviorAnalytics {
private analytics: QirvoAnalytics;
private sessionManager: SessionManager;
private funnelTracker: FunnelTracker;
private cohortAnalyzer: CohortAnalyzer;
constructor(analytics: QirvoAnalytics) {
this.analytics = analytics;
this.sessionManager = new SessionManager();
this.funnelTracker = new FunnelTracker(analytics);
this.cohortAnalyzer = new CohortAnalyzer(analytics);
}
// User journey tracking
trackUserJourney(step: string, properties?: Record<string, any>): void {
const journeyData = {
step,
sessionId: this.sessionManager.getCurrentSessionId(),
timestamp: Date.now(),
properties
};
this.analytics.track({
category: 'user_journey',
action: 'step_completed',
label: step,
properties: journeyData
});
// Update funnel tracking
this.funnelTracker.recordStep(step, journeyData);
}
// Feature adoption tracking
trackFeatureAdoption(feature: string, adoptionLevel: AdoptionLevel): void {
this.analytics.track({
category: 'feature_adoption',
action: adoptionLevel,
label: feature,
properties: {
userId: this.analytics.getUserId(),
firstUse: this.isFirstUse(feature),
sessionCount: this.sessionManager.getSessionCount()
}
});
}
// User engagement scoring
calculateEngagementScore(): EngagementScore {
const sessionData = this.sessionManager.getCurrentSession();
const score = {
timeSpent: this.scoreTimeSpent(sessionData.duration),
actionsPerformed: this.scoreActions(sessionData.actionCount),
featuresUsed: this.scoreFeatureUsage(sessionData.featuresUsed),
returnVisits: this.scoreReturnVisits(sessionData.visitCount)
};
const totalScore = Object.values(score).reduce((sum, s) => sum + s, 0) / 4;
this.analytics.track({
category: 'engagement',
action: 'score_calculated',
value: totalScore,
properties: { breakdown: score }
});
return { total: totalScore, breakdown: score };
}
// A/B testing integration
trackExperiment(
experimentId: string,
variant: string,
outcome?: string
): void {
this.analytics.track({
category: 'experiment',
action: outcome || 'exposure',
label: `${experimentId}_${variant}`,
properties: {
experimentId,
variant,
userId: this.analytics.getUserId()
}
});
}
// Retention analysis
async analyzeRetention(timeframe: RetentionTimeframe): Promise<RetentionAnalysis> {
return this.cohortAnalyzer.analyzeRetention(timeframe);
}
}
// Funnel analysis
export class FunnelTracker {
private funnels: Map<string, FunnelDefinition> = new Map();
private userProgress: Map<string, FunnelProgress> = new Map();
private analytics: QirvoAnalytics;
constructor(analytics: QirvoAnalytics) {
this.analytics = analytics;
}
defineFunnel(name: string, steps: string[]): void {
this.funnels.set(name, {
name,
steps,
createdAt: Date.now()
});
}
recordStep(step: string, data: any): void {
const userId = this.analytics.getUserId();
// Update user progress in all relevant funnels
this.funnels.forEach((funnel, funnelName) => {
if (funnel.steps.includes(step)) {
this.updateFunnelProgress(userId, funnelName, step, data);
}
});
}
private updateFunnelProgress(
userId: string,
funnelName: string,
step: string,
data: any
): void {
const progressKey = `${userId}_${funnelName}`;
let progress = this.userProgress.get(progressKey);
if (!progress) {
progress = {
userId,
funnelName,
steps: [],
startedAt: Date.now()
};
this.userProgress.set(progressKey, progress);
}
// Add step if not already completed
if (!progress.steps.find(s => s.step === step)) {
progress.steps.push({
step,
completedAt: Date.now(),
data
});
// Track funnel progression
this.analytics.track({
category: 'funnel',
action: 'step_completed',
label: `${funnelName}_${step}`,
properties: {
funnelName,
step,
stepIndex: this.getFunnelStepIndex(funnelName, step),
totalSteps: this.getFunnelStepCount(funnelName)
}
});
}
}
async getFunnelAnalysis(funnelName: string): Promise<FunnelAnalysis> {
const funnel = this.funnels.get(funnelName);
if (!funnel) {
throw new Error(`Funnel not found: ${funnelName}`);
}
// Analyze conversion rates between steps
const analysis = await this.calculateConversionRates(funnel);
return analysis;
}
}
interface EngagementScore {
total: number;
breakdown: {
timeSpent: number;
actionsPerformed: number;
featuresUsed: number;
returnVisits: number;
};
}
type AdoptionLevel = 'discovered' | 'tried' | 'adopted' | 'champion';
type RetentionTimeframe = 'daily' | 'weekly' | 'monthly';
Business Intelligence
Data Warehouse Integration
// Business intelligence and data warehouse integration
export class BusinessIntelligence {
private dataWarehouse: DataWarehouse;
private reportGenerator: ReportGenerator;
private dashboardManager: DashboardManager;
private predictiveAnalytics: PredictiveAnalytics;
constructor(config: BIConfig) {
this.dataWarehouse = new DataWarehouse(config.warehouse);
this.reportGenerator = new ReportGenerator(config.reporting);
this.dashboardManager = new DashboardManager(config.dashboards);
this.predictiveAnalytics = new PredictiveAnalytics(config.ml);
}
// Executive Dashboard
async generateExecutiveDashboard(
pluginId: string,
timeRange: TimeRange
): Promise<ExecutiveDashboard> {
const [
userMetrics,
revenueMetrics,
performanceMetrics,
marketMetrics
] = await Promise.all([
this.getUserMetrics(pluginId, timeRange),
this.getRevenueMetrics(pluginId, timeRange),
this.getPerformanceMetrics(pluginId, timeRange),
this.getMarketMetrics(pluginId, timeRange)
]);
return {
summary: {
totalUsers: userMetrics.totalUsers,
activeUsers: userMetrics.activeUsers,
revenue: revenueMetrics.totalRevenue,
growth: this.calculateGrowthRate(userMetrics, timeRange),
satisfaction: performanceMetrics.satisfactionScore
},
kpis: {
userAcquisition: userMetrics.acquisitionRate,
userRetention: userMetrics.retentionRate,
revenueGrowth: revenueMetrics.growthRate,
marketShare: marketMetrics.marketShare,
nps: performanceMetrics.netPromoterScore
},
trends: {
userGrowth: userMetrics.growthTrend,
revenueGrowth: revenueMetrics.revenueTrend,
engagementTrend: userMetrics.engagementTrend,
churnTrend: userMetrics.churnTrend
},
insights: await this.generateInsights(pluginId, timeRange),
recommendations: await this.generateRecommendations(pluginId, timeRange)
};
}
// Advanced Reporting
async generateCustomReport(
reportConfig: ReportConfiguration
): Promise<CustomReport> {
const query = this.buildAnalyticsQuery(reportConfig);
const rawData = await this.dataWarehouse.executeQuery(query);
const processedData = await this.processReportData(rawData, reportConfig);
return {
id: generateReportId(),
name: reportConfig.name,
description: reportConfig.description,
generatedAt: new Date(),
timeRange: reportConfig.timeRange,
data: processedData,
visualizations: await this.generateVisualizations(processedData, reportConfig),
insights: await this.extractInsights(processedData),
exportFormats: ['pdf', 'excel', 'csv', 'json']
};
}
// Cohort Analysis
async performCohortAnalysis(
pluginId: string,
cohortType: CohortType,
timeRange: TimeRange
): Promise<CohortAnalysis> {
const cohorts = await this.identifyCohorts(pluginId, cohortType, timeRange);
const analysis: CohortAnalysis = {
cohortType,
timeRange,
cohorts: [],
summary: {
totalCohorts: cohorts.length,
averageRetention: 0,
bestPerformingCohort: null,
worstPerformingCohort: null
}
};
for (const cohort of cohorts) {
const cohortMetrics = await this.analyzeCohort(cohort, timeRange);
analysis.cohorts.push({
id: cohort.id,
name: cohort.name,
size: cohort.userCount,
acquisitionDate: cohort.acquisitionDate,
retentionRates: cohortMetrics.retentionByPeriod,
ltv: cohortMetrics.lifetimeValue,
churnRate: cohortMetrics.churnRate,
engagementScore: cohortMetrics.engagementScore
});
}
// Calculate summary statistics
analysis.summary.averageRetention = this.calculateAverageRetention(analysis.cohorts);
analysis.summary.bestPerformingCohort = this.findBestCohort(analysis.cohorts);
analysis.summary.worstPerformingCohort = this.findWorstCohort(analysis.cohorts);
return analysis;
}
// Revenue Analytics
async analyzeRevenue(
pluginId: string,
timeRange: TimeRange
): Promise<RevenueAnalysis> {
const [
subscriptionMetrics,
transactionData,
churnAnalysis,
forecastData
] = await Promise.all([
this.getSubscriptionMetrics(pluginId, timeRange),
this.getTransactionData(pluginId, timeRange),
this.analyzeChurn(pluginId, timeRange),
this.forecastRevenue(pluginId, timeRange)
]);
return {
overview: {
totalRevenue: subscriptionMetrics.totalRevenue,
mrr: subscriptionMetrics.monthlyRecurringRevenue,
arr: subscriptionMetrics.annualRecurringRevenue,
arpu: subscriptionMetrics.averageRevenuePerUser,
ltv: subscriptionMetrics.lifetimeValue
},
growth: {
revenueGrowthRate: subscriptionMetrics.growthRate,
userGrowthRate: subscriptionMetrics.userGrowthRate,
expansionRevenue: subscriptionMetrics.expansionRevenue,
contractionRevenue: subscriptionMetrics.contractionRevenue
},
churn: {
churnRate: churnAnalysis.churnRate,
revenueChurn: churnAnalysis.revenueChurn,
churnReasons: churnAnalysis.reasons,
churnPrediction: churnAnalysis.prediction
},
forecast: {
nextQuarter: forecastData.nextQuarter,
nextYear: forecastData.nextYear,
confidence: forecastData.confidence,
scenarios: forecastData.scenarios
}
};
}
// Market Intelligence
async analyzeMarketPosition(
pluginId: string,
competitors: string[]
): Promise<MarketAnalysis> {
const [
marketData,
competitorData,
trendData,
opportunityData
] = await Promise.all([
this.getMarketData(pluginId),
this.getCompetitorData(competitors),
this.getMarketTrends(),
this.identifyOpportunities(pluginId)
]);
return {
marketShare: {
current: marketData.marketShare,
trend: marketData.shareGrowth,
ranking: marketData.ranking,
category: marketData.category
},
competitive: {
position: this.calculateCompetitivePosition(pluginId, competitorData),
strengths: this.identifyStrengths(pluginId, competitorData),
weaknesses: this.identifyWeaknesses(pluginId, competitorData),
threats: this.identifyThreats(competitorData),
opportunities: opportunityData
},
trends: {
marketGrowth: trendData.growthRate,
emergingTrends: trendData.emerging,
decliningTrends: trendData.declining,
userBehaviorShifts: trendData.behaviorShifts
},
recommendations: {
strategic: await this.generateStrategicRecommendations(pluginId, marketData),
tactical: await this.generateTacticalRecommendations(pluginId, competitorData),
investment: await this.generateInvestmentRecommendations(pluginId, opportunityData)
}
};
}
}
// Predictive Analytics
export class PredictiveAnalytics {
private mlModels: Map<string, MLModel> = new Map();
private featureEngine: FeatureEngine;
constructor(config: MLConfig) {
this.featureEngine = new FeatureEngine(config);
this.loadModels();
}
async predictUserChurn(
userId: string,
pluginId: string
): Promise<ChurnPrediction> {
const features = await this.featureEngine.extractUserFeatures(userId, pluginId);
const churnModel = this.mlModels.get('churn_prediction');
if (!churnModel) {
throw new Error('Churn prediction model not available');
}
const prediction = await churnModel.predict(features);
return {
userId,
churnProbability: prediction.probability,
riskLevel: this.categorizeRisk(prediction.probability),
keyFactors: prediction.featureImportance,
recommendedActions: this.generateChurnPreventionActions(prediction),
confidence: prediction.confidence,
timeframe: '30_days'
};
}
async forecastRevenue(
pluginId: string,
timeRange: TimeRange
): Promise<RevenueForecast> {
const historicalData = await this.getHistoricalRevenue(pluginId);
const externalFactors = await this.getExternalFactors();
const features = this.featureEngine.combineFeatures(historicalData, externalFactors);
const revenueModel = this.mlModels.get('revenue_forecast');
const forecast = await revenueModel.predict(features);
return {
pluginId,
timeRange,
forecast: forecast.values,
confidence: forecast.confidence,
scenarios: {
optimistic: forecast.optimistic,
realistic: forecast.realistic,
pessimistic: forecast.pessimistic
},
factors: forecast.influencingFactors,
recommendations: this.generateRevenueOptimizationActions(forecast)
};
}
async predictUserLifetimeValue(
userId: string,
pluginId: string
): Promise<LTVPrediction> {
const userFeatures = await this.featureEngine.extractUserFeatures(userId, pluginId);
const ltvModel = this.mlModels.get('ltv_prediction');
const prediction = await ltvModel.predict(userFeatures);
return {
userId,
predictedLTV: prediction.value,
confidence: prediction.confidence,
timeframe: prediction.timeframe,
valueSegment: this.categorizeValueSegment(prediction.value),
growthPotential: prediction.growthPotential,
recommendedActions: this.generateLTVOptimizationActions(prediction)
};
}
private categorizeRisk(probability: number): RiskLevel {
if (probability >= 0.8) return 'high';
if (probability >= 0.5) return 'medium';
return 'low';
}
private categorizeValueSegment(ltv: number): ValueSegment {
if (ltv >= 1000) return 'high_value';
if (ltv >= 500) return 'medium_value';
return 'low_value';
}
}
interface ExecutiveDashboard {
summary: {
totalUsers: number;
activeUsers: number;
revenue: number;
growth: number;
satisfaction: number;
};
kpis: {
userAcquisition: number;
userRetention: number;
revenueGrowth: number;
marketShare: number;
nps: number;
};
trends: {
userGrowth: TrendData[];
revenueGrowth: TrendData[];
engagementTrend: TrendData[];
churnTrend: TrendData[];
};
insights: BusinessInsight[];
recommendations: BusinessRecommendation[];
}
interface CohortAnalysis {
cohortType: CohortType;
timeRange: TimeRange;
cohorts: CohortData[];
summary: {
totalCohorts: number;
averageRetention: number;
bestPerformingCohort: string | null;
worstPerformingCohort: string | null;
};
}
type CohortType = 'acquisition' | 'behavioral' | 'demographic' | 'feature_usage';
type RiskLevel = 'low' | 'medium' | 'high';
type ValueSegment = 'low_value' | 'medium_value' | 'high_value';
Privacy and Compliance
Privacy Management System
// Privacy and compliance management for analytics
export class PrivacyManager {
private consentManager: ConsentManager;
private dataProcessor: DataProcessor;
private complianceChecker: ComplianceChecker;
private auditLogger: AuditLogger;
constructor(config: PrivacyConfig) {
this.consentManager = new ConsentManager(config.consent);
this.dataProcessor = new DataProcessor(config.processing);
this.complianceChecker = new ComplianceChecker(config.compliance);
this.auditLogger = new AuditLogger(config.audit);
}
// Consent Management
async requestConsent(
userId: string,
consentTypes: ConsentType[]
): Promise<ConsentResult> {
const existingConsent = await this.consentManager.getConsent(userId);
const requiredConsent = this.determineRequiredConsent(consentTypes);
if (this.hasValidConsent(existingConsent, requiredConsent)) {
return {
granted: true,
consentId: existingConsent.id,
expiresAt: existingConsent.expiresAt
};
}
// Request new consent
const consentRequest = await this.consentManager.createConsentRequest({
userId,
types: requiredConsent,
purpose: 'analytics_tracking',
dataTypes: this.getDataTypesForConsent(requiredConsent),
retentionPeriod: '2_years',
thirdParties: this.getThirdPartyProcessors()
});
return {
granted: false,
consentRequestId: consentRequest.id,
consentUrl: consentRequest.url,
requiredTypes: requiredConsent
};
}
async processConsentResponse(
consentRequestId: string,
response: ConsentResponse
): Promise<ConsentProcessingResult> {
const consentRequest = await this.consentManager.getConsentRequest(consentRequestId);
if (!consentRequest) {
throw new Error('Consent request not found');
}
// Validate response
const validation = this.validateConsentResponse(response);
if (!validation.valid) {
return {
success: false,
errors: validation.errors
};
}
// Process consent
const consent = await this.consentManager.recordConsent({
userId: consentRequest.userId,
requestId: consentRequestId,
grantedTypes: response.grantedTypes,
deniedTypes: response.deniedTypes,
timestamp: Date.now(),
ipAddress: response.ipAddress,
userAgent: response.userAgent
});
// Update user privacy settings
await this.updateUserPrivacySettings(consentRequest.userId, consent);
// Log consent action
await this.auditLogger.logConsentAction({
userId: consentRequest.userId,
action: 'consent_granted',
consentId: consent.id,
grantedTypes: response.grantedTypes,
timestamp: Date.now()
});
return {
success: true,
consentId: consent.id,
effectivePermissions: this.calculateEffectivePermissions(consent)
};
}
// Data Processing Controls
async canProcessData(
userId: string,
dataType: DataType,
processingPurpose: ProcessingPurpose
): Promise<boolean> {
// Check user consent
const consent = await this.consentManager.getConsent(userId);
if (!consent || !this.hasConsentForDataType(consent, dataType)) {
return false;
}
// Check legal basis
const legalBasis = this.determineLegalBasis(dataType, processingPurpose);
if (!legalBasis) {
return false;
}
// Check compliance requirements
const complianceCheck = await this.complianceChecker.checkProcessing({
userId,
dataType,
purpose: processingPurpose,
legalBasis
});
return complianceCheck.allowed;
}
async anonymizeData(
data: any[],
anonymizationLevel: AnonymizationLevel
): Promise<AnonymizedData> {
const anonymizer = this.getAnonymizer(anonymizationLevel);
const anonymizedData = await anonymizer.process(data, {
removeDirectIdentifiers: true,
removeQuasiIdentifiers: anonymizationLevel === 'high',
addNoise: anonymizationLevel === 'high',
generalize: anonymizationLevel !== 'low',
kAnonymity: this.getKAnonymityLevel(anonymizationLevel)
});
return {
data: anonymizedData.result,
anonymizationLevel,
privacyMetrics: {
kAnonymity: anonymizedData.kAnonymity,
lDiversity: anonymizedData.lDiversity,
tCloseness: anonymizedData.tCloseness
},
dataUtility: anonymizedData.utilityScore
};
}
// Data Subject Rights
async handleDataSubjectRequest(
request: DataSubjectRequest
): Promise<DataSubjectResponse> {
const user = await this.getUserData(request.userId);
if (!user) {
throw new Error('User not found');
}
switch (request.type) {
case 'access':
return this.handleAccessRequest(request);
case 'rectification':
return this.handleRectificationRequest(request);
case 'erasure':
return this.handleErasureRequest(request);
case 'portability':
return this.handlePortabilityRequest(request);
case 'restriction':
return this.handleRestrictionRequest(request);
case 'objection':
return this.handleObjectionRequest(request);
default:
throw new Error(`Unsupported request type: ${request.type}`);
}
}
private async handleAccessRequest(
request: DataSubjectRequest
): Promise<DataSubjectResponse> {
// Collect all user data
const userData = await this.collectUserData(request.userId);
// Generate data export
const exportData = {
personalData: userData.personal,
analyticsData: userData.analytics,
consentHistory: userData.consent,
processingActivities: userData.processing
};
// Create secure download link
const downloadUrl = await this.createSecureDownload(exportData, request.userId);
return {
requestId: request.id,
type: 'access',
status: 'completed',
data: {
downloadUrl,
expiresAt: Date.now() + 7 * 24 * 60 * 60 * 1000, // 7 days
format: 'json'
}
};
}
private async handleErasureRequest(
request: DataSubjectRequest
): Promise<DataSubjectResponse> {
// Check if erasure is legally required
const erasureCheck = await this.complianceChecker.checkErasureRequest(request);
if (!erasureCheck.required) {
return {
requestId: request.id,
type: 'erasure',
status: 'rejected',
reason: erasureCheck.reason
};
}
// Perform data erasure
const erasureResult = await this.performDataErasure(request.userId, {
anonymize: true,
removeBackups: false, // Keep for legal compliance
notifyThirdParties: true
});
// Log erasure action
await this.auditLogger.logDataErasure({
userId: request.userId,
requestId: request.id,
erasedDataTypes: erasureResult.erasedTypes,
timestamp: Date.now()
});
return {
requestId: request.id,
type: 'erasure',
status: 'completed',
data: {
erasedDataTypes: erasureResult.erasedTypes,
retainedDataTypes: erasureResult.retainedTypes,
retentionReasons: erasureResult.retentionReasons
}
};
}
// Compliance Monitoring
async generateComplianceReport(
timeRange: TimeRange
): Promise<ComplianceReport> {
const [
consentMetrics,
processingActivities,
dataSubjectRequests,
breachIncidents
] = await Promise.all([
this.getConsentMetrics(timeRange),
this.getProcessingActivities(timeRange),
this.getDataSubjectRequests(timeRange),
this.getBreachIncidents(timeRange)
]);
return {
timeRange,
generatedAt: new Date(),
consent: {
totalRequests: consentMetrics.totalRequests,
grantedRate: consentMetrics.grantedRate,
withdrawalRate: consentMetrics.withdrawalRate,
expiringConsents: consentMetrics.expiringConsents
},
processing: {
totalActivities: processingActivities.total,
lawfulBasisDistribution: processingActivities.lawfulBasis,
dataTypesProcessed: processingActivities.dataTypes,
purposeDistribution: processingActivities.purposes
},
rights: {
totalRequests: dataSubjectRequests.total,
requestTypeDistribution: dataSubjectRequests.byType,
averageResponseTime: dataSubjectRequests.averageResponseTime,
completionRate: dataSubjectRequests.completionRate
},
security: {
breachIncidents: breachIncidents.total,
notificationCompliance: breachIncidents.notificationCompliance,
resolutionTime: breachIncidents.averageResolutionTime
},
recommendations: await this.generateComplianceRecommendations(timeRange)
};
}
}
// GDPR Compliance Checker
export class GDPRComplianceChecker implements ComplianceChecker {
async checkProcessing(request: ProcessingRequest): Promise<ComplianceResult> {
const checks: ComplianceCheck[] = [];
// Check lawful basis
checks.push(await this.checkLawfulBasis(request));
// Check data minimization
checks.push(await this.checkDataMinimization(request));
// Check purpose limitation
checks.push(await this.checkPurposeLimitation(request));
// Check storage limitation
checks.push(await this.checkStorageLimitation(request));
// Check accuracy requirement
checks.push(await this.checkAccuracy(request));
// Check security measures
checks.push(await this.checkSecurity(request));
const failedChecks = checks.filter(check => !check.passed);
return {
allowed: failedChecks.length === 0,
checks,
violations: failedChecks.map(check => check.violation),
recommendations: failedChecks.map(check => check.recommendation)
};
}
private async checkLawfulBasis(request: ProcessingRequest): Promise<ComplianceCheck> {
const validBases = ['consent', 'contract', 'legal_obligation', 'vital_interests', 'public_task', 'legitimate_interests'];
return {
name: 'lawful_basis',
passed: validBases.includes(request.legalBasis),
violation: !validBases.includes(request.legalBasis) ? 'No valid lawful basis for processing' : undefined,
recommendation: 'Ensure processing has a valid lawful basis under GDPR Article 6'
};
}
}
interface ConsentType {
id: string;
name: string;
description: string;
required: boolean;
}
interface DataSubjectRequest {
id: string;
userId: string;
type: 'access' | 'rectification' | 'erasure' | 'portability' | 'restriction' | 'objection';
description?: string;
timestamp: number;
}
interface ComplianceReport {
timeRange: TimeRange;
generatedAt: Date;
consent: ConsentMetrics;
processing: ProcessingMetrics;
rights: RightsMetrics;
security: SecurityMetrics;
recommendations: ComplianceRecommendation[];
}
type DataType = 'personal' | 'behavioral' | 'technical' | 'derived';
type ProcessingPurpose = 'analytics' | 'personalization' | 'marketing' | 'security';
type AnonymizationLevel = 'low' | 'medium' | 'high';
This comprehensive analytics system now includes complete business intelligence capabilities with executive dashboards, predictive analytics, and market analysis, plus a robust privacy and compliance framework that handles GDPR, consent management, and data subject rights.
Next: Migration Guide